Helping you craft a digital home that Blooms with your heart-led business

Intuitive website design & strategic marketing services for yoga teachers, coaches & small businesses.

Hello, I’m Fi

I’m the heart behind Blossom & Bloom, which I created to help yoga teachers, wellness coaches, healers and soulful small businesses build beautiful, easy-to-manage websites that actually work for them—without the stress, tech headaches or endless DIY frustration.

I’m passionate about empowering women to step fully into their soul’s mission, so you can confidently show up online and connect with your soul-aligned clients. Just as you guide others, I’m here to support and guide you.

Whether you need a branded website, a booking system, or marketing strategies to grow your community, I’ll help you create a digital home that works for you—so your business can Blossom and Bloom.

  • It was such a beautiful journey sharing my vision and watching Fi bring it to life. Crafting the website wasn’t just about meeting my needs but also taking my clients through this journey and she nailed it. Working together was an absolute stress free joy

    Rita Millat

  • To have my website up and running means so much. Fi’s approach was warm, confident and trustworthy. She took the time to ask lots of questions to understand who I was as a person and a brand. Fi was clear in her communication with the steps required in order to get to a website, which inspired lots of confidence in me as I had no idea! Not only this, but the simple act of exchanging ‘who I am’ with Fi helped to clarify ‘what I do’. She translated this information and intuitively created a coherent theme which I am really proud of and love.

    Sophie Leone

  • I have absolutely loved working with Fiona. She has (figuratively) held my hand whilst I navigate the daunting world of social media marketing for my business. Her creative inspiration and practical expert guidance have lead to a 3-fold increase in customer engagement on Instagram. Although our online marketing strategy is still unfolding, we are super happy with the early KPIs.

    Ashley @ YGEIA

  • Authentic, loving, gentle, creative, trustworthy and flexible are the best words to describe Fi and her work. Fi happened to be our student, friend and family. We are very happy that she did our new website. Look forward to have her continued association. We wish her good luck in all her future projects and life:

    Sudhir Rishi @ Sthira Yoga

Who is Blossom & Bloom for?

As a wellness industry web designer with over a decade of digital marketing experience, I help those on a soul mission. Whether you’re a yoga teacher, coach, creative or heart-led small businesses I create beautiful, easy-to-manage websites that actually work.

Whether you’re launching a new offering, growing your community, or simply tired of trying to DIY your site, I’m here to help.

I’m not just a web designer—I’m also a yoga teacher who has been exactly where you are. I know what it’s like to build a business from the heart while trying to navigate the digital world.

After spending years refining my own website to attract students, streamline bookings, and grow my community, I realised just how powerful a well-designed site can be. Now, I help other yoga teachers, coaches, and wellness entrepreneurs do the same—without the tech overwhelm!

Designs from the Heart for the Heart

I know how much love you pour into your work. Your website should reflect that. It should feel like home—welcoming, intuitive, and effortlessly you. That’s where I come in!

Why work with me?

Your website is more than just a collection of pages—it’s the digital home of your business, a space where your energy, offerings, and purpose take root and flourish. That’s why I take a holistic, heart-led approach to web design, blending strategy with soul to create an online presence that feels effortless, inviting, and deeply aligned with your vision

I Understand Your World – As a fellow yoga teacher, I deeply understand the needs of heart-led businesses. From online class scheduling to course offerings, I design websites that flow effortlessly—just like your practice.

More Than Just a Pretty Site – Your website isn’t just a digital business card. It’s a tool to help you grow, attract students, and create an intuitive experience for your clients. I blend soulful design with strategic functionality so your site works for you.

Holistic Strategy – After years of refining my own website and those of other clients , I know what works and what doesn’t. I bring all that insight into every project, ensuring your website aligns with your goals, reflects your energy, and helps your business thrive.

Web Design & Marketing Services for Wellness & Small Businesses

Whether you are a yoga teacher, health coach or small business looking for a website, each website is uniquely crafted - blending creativity with strategy to reflect your brand. Your online space will professionally present your offerings, engage your community while enhancing their experience.

Bespoke Web Design

Blending beauty with functionality, this is a package for success. You will receive a custom Squarespace web design combined with SEO principles to organically grow your business - so your clients can find your yoga and health coach offerings when they search for services like yours.

Web Design & SEO

Maybe you’re a health coach or yoga teacher with a website and are either looking for a website refresh, support with ongoing admin or your marketing activity - my maintenance & marketing service can help. Handover your digital to-do list so you have more time to do the tasks you love.

Marketing Support

“Flowers… are a proud assertion that a ray of beauty out values all of the utilities in the world”

― Ralph Waldo Emerson

I’m having a midweek pinch me moment, overflowing with gratitude as I reflect on my aligned action (aka to-do) list. The beauty of freelancing is not just in the freedom it offers, but in the soul aligned clients and projects I get to work on
Last week, I set the intention to “trust the process of life.” At the time, there wasn’t a specific reason, but my intuition told me it was an affirmation I’d need to come back to. I absolutely love my work. I feel so honored
Creating a soulful brand means every colour, shape, and texture holds meaning. It’s more than just looking beautiful—it’s about capturing the essence of your unique vision & your values, sparking a true feeling within your cli
The Heart of Our Mission 🩷 At the core of everything we do lies a deep commitment to connection and collaboration. We believe in more than just building websites—we’re here to foster heart-led businesses that aim to heal and uplift. Our